HomeMy WebLinkAbout20040395 RESOLUTION
RE: APPROVE APPLICATION FOR PLATICAS PROJECT FOR BREAST CANCER GRANT
AND AUTHORIZE CHAIR TO SIGN
WHEREAS,the Board of County Commissioners of Weld County, Colorado, pursuant to
Colorado statute and the Weld County Home Rule Charter, is vested with the authority of
administering the affairs of Weld County, Colorado, and
WHEREAS,the Board has been presented with an Application for Platicas Project for Breast
Cancer Grant between the County of Weld,State of Colorado,by and through the Board of County
Commissioners of Weld County, on behalf of the Weld County Department of Public Health and
Environment,and the American Cancer Society,commencing April 1,2004,and ending March 31,
2005, with further terms and conditions being as stated in said application, and
WHEREAS,after review,the Board deems it advisable to approve said application,a copy
of which is attached hereto and incorporated herein by reference.
NOW,THEREFORE, BE IT RESOLVED by the Board of County Commissioners of Weld
County, Colorado, that the Application for Platicas Project for Breast Cancer Grant between the
County of Weld, State of Colorado, by and through the Board of County Commissioners of Weld
County, on behalf of the Weld County Department of Public Health and Environment, and the
American Cancer Society be, and hereby is, approved.
BE IT FURTHER RESOLVED by the Board that the Chair be,and hereby is,authorized to
sign said application.
The above and foregoing Resolution was,on motion duly made and seconded,adopted by
the following vote on the 4th day of February, A.D., 2004.
BOARD OF COUNTY COMMISSIONERS
1 W D COUNTY, COLORADO
ATTEST: L ! ®/J �Vnl/�1
JI irea{y Robert D. Masden, Chair
, �
Weld County Clerk to �-�.:'�� OY d ;
r
William H. J e, Pro-Tem
BY: • ! l .
Deputy Clerk to the Bo �•.,�j�
M. eile
RO D AS
E. Lon
ount�fornet
Glenn Vaad
Date of signature: ,/
2004-0395
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(it d DEPARTMENT OF PUBLIC HEALTH & ENVIRONMENT
1555 N. 17th Avenue
Greeley, CO 80631
WEBSITE: www.co.weld.co.us
ADMINISTRATION: (970) 304-6410
FAX: (970) 304-6412
C PUBLIC HEALTH EDUCATION & NURSING: (970) 304-6420
O FAX: (970) 304-6416
ENVIRONMENTAL HEALTH SERVICES: (970) 304-6415
COLORADO FAX: (970) 304-6411
Granting Agency: American Cancer Society
Applicant's Name: Weld County Department of Public Health and Environment
Applicant's Address: 1555 N. 17th Avenue
Greeley, CO 80631
Applicant's Phone: (970) 304-6420 ext. 2382
Applicant's Fax: (970) 304-6416
Project Title: Weld County Plthticas Project for Breast Cancer
Contact Person: Olivia Martinez, Health Promotions Program
Amount Requested: $5,000
Time Period of Request: April 1, 2004 to March 31, 2005
Weld County Department of Public Weld County Board of Commissioners
He i andd Enviri ent
nac
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Mark E. Wallace, MD, MPH, Director Ro ert D. as en, Chair 02/04/2004
Weld County Clerk to the .ar. J
By . ,�� .< ��u ':P,:•� �'
Deputy Clerk to th`!:r
UN
�7005i D395
American
Cancer
f Society®
American Cancer Society
Rocky Mountain Division, Inc.
Community Grant Program
Application Form
APPLICANT INFORMATION
Organization: Weld County Department of Public Health & Environment
Fiscal Agent: Weld County Board of County Commissioners
Contact person: Olivia Martinez
Address: 1555 N 17th Avenue City Greeley State/Zip CO 80631
Phone: (970) 304 6420 ext. 2382 Fax: (970)304-6416 E-mail: omartine@co.weld.co.us
Has this proposal or project been funded through American Cancer Society in the
past? ❑ Yes E No If Yes,when?
PROPOSED PROGRAM
Step One: American Cancer Society Objectives
Please identify the ACS Nationwide Cancer Control Objectives (see Community Grants
Guidelines, pgs 3-4, for detailed description) that will be impacted by the proposed
program. Check as many as apply:
Prevention/Early Detection: Quality of Life/Patient Support:
❑ PDT 1: Colorectal Cancer ❑ QOL 1: Pain Control
I:1 PDT 2: Breast Cancer ❑ QOL 2: Physical Effects
❑ PDT 3: Youth Tobacco ❑ QOL 3: Social Effects
❑ PDT 4: Adult Tobacco ❑ QOL 4: Social Support
❑ PDT 5: Prostate Cancer ❑ QOL 5: Provider Education
❑ PDT 6::Skin Cancer ❑ QOL 6: Psychological, Emotional,
❑ PDT 7: Comprehensive School Spiritual Effects
Health Education ❑ QOL 7: Physical Appearance
❑ PDT 8: Nutrition & Physical
Activity
Page 1 of 3
American Cancer Society
Community Grants Program
2003 Application Form
Step Two: Narrative
Description of Proposed Program:
The Weld County Department of Public Health & Environment (WCDPHE) is
requesting funding from the American Cancer Society (ACS) to expand on the Platicas
project, an innovative approach to breast cancer prevention education and funding for the
second annual Bilingual Breast Cancer Conference in Weld County in October, 2004.
These activities address the 2015 National Cancer Control Objective—by 2008, increase
to 90% the proportion of women aged 40 and older who have breast cancer screening
consistent with American Cancer Society guidelines.
Currently the Platicas project is part of the outreach effort for recruitment of
eligible women for the Colorado Women's Cancer Control Initiative (CWCCI) housed at
the health department and funded by Susan G. Komen Breast Cancer Foundation. The
Platicas project involves small group discussions where breast health education is
delivered and information about resources available in Weld County for breast cancer
screening is available. Women are recruited through one-on-one contact at several
agencies that serve the low income and Hispanic population in Weld County. Through
this project women of all ages in the target population receive education on breast self
examination and those women 40 and older are encouraged to have breast cancer
screenings.
The Platicas project has been well received by Hispanic women in the Greeley-
Evans area over the last nine months. In fact, they are now so popular that more platicas
are requested than we have funding to provide. With funding from the American Cancer
Society(ACS), we can provide 12 additional platicas, 2 per month, for a total of 24
platicas for the 2004-2005 grant period.
One-on-one outreach education and recruitment with women in the target
population will continue at the Weld County Department of Social Services (DSS), the
Weld County Department of Public Health and Environment and community health fairs
and expand to several new agencies including Our Lady of Peace church, Centennial
BOCES and Billy Martinez elementary school. Women who meet the criteria (50 years
of age and older or 40-49 with signs and symptoms of breast cancer or a first degree
relative with breast cancer) are offered an appointment for a free mammogram funded by
the CWCCI. All of the women are invited to host a platicas in their home to educate
their relatives and friends. They are given a$50.00 gift certificate for their time and to
purchase refreshments. A new video produced by ACS in 2003 about a local breast
cancer survivor titled"Mona's Story" is shown during the program.
The first Bilingual Breast Cancer Conference sponsored by CWCCI and the
Susan G. Komen Breast Cancer Foundation was held in Greeley in October, 2003.
Through this one half day conference, 64 women in our community had the opportunity
to hear local health experts and survivors speak about breast cancer and local resources
available for prevention and treatment. With the additional funding from this grant, we
plan to double the attendance and participation from vendors at the 2004 conference. The
cost of the 2003 conference was $1777.00. We anticipate the cost of the 2004 conference
will be approximately 2,700.00 in 2004.
Media, including advertising and feature stories, has proven to be an effective
method for communicating with the target population about the paticas project and the
Page 2 of 5
American Cancer Society
Community Grants Program
2003 Application Fomi
bilingual breast cancer conference. A portion of the ACS funding will be allocated for
purchasing advertising in the print media. Educational materials needed for one-on-one
and group education will also be purchased.
Target Audience:
The people who will be served with this grant are low-income and Hispanic
women in Weld County. During 2003, 731 contacts were made at the DSS, WCDPHE
and in hostess's homes. Of those, 43 have qualified for a free mammogram through the
CWCCI. For this year, we estimated that a minimum of 45 women will have one-on-one
contact with the program director each week in the waiting areas at the DSS, WCDPHE,
and the new venues described above. The platicas discussion groups will be held twice
monthly with a minimum of six women attending. Over 2400 low-income Hispanic
women will be contacted personally about breast cancer screening during the upcoming
grant year in addition to those who receive information at the breast cancer conference in
October, 2004. These efforts will help increase knowledge of breast cancer prevention
and may lead to earlier detection and higher survival rates among Latino women in Weld
County.
Data from the Colorado Central Cancer Registry show there were eleven reported
cases of breast cancer in Hispanic women in Weld County in 2001 and six in 2002.
According to the Susan G. Komen Breast Cancer Foundation National Hispanic/Latino
Advisory Council, the five-year survival rates remain lower for Hispanic/Latino women
than those in other ethnic groups. The reason may be attributable to the fact that Latinos
are more likely to be diagnosed at a later stage when tumors are larger and harder to treat.
Education about breast cancer screening is a particular challenge in this population
because there are few bilingual education programs and many women do not have health
insurance or screening is not covered. There are also cultural barriers that prevent
Hispanic women from getting screened. Breast self-examination, male physician check
ups and fear of pain with mammography are examples. The project addresses these
barriers and takes breast cancer education to the Hispanic woman in a culturally
acceptable format. Twenty-nine percent of Weld County's population is Hispanic and the
female Hispanic population in Weld County was 23,143 in 2000.
Timeline:
The additional platicas programs will be scheduled,printed educational materials
ordered, and gift certificates purchased once funding is received. Women who attend the
platicas will receive educational materials, i.e., Do It For Life brochure, Breast Health
Learn the Facts, Shower Card-Steps to Breast Self Examination, Questions About Cancer
bookmark, HPV and Cervical Cancer Screening brochure, A Women's Guide to Breast
Care brochure, and Latina News-a quarterly bilingual publication of Y-ME National
Breast Cancer Organization and the WCDPHE clinic hours schedule. The director will
develop a schedule by May 1, 2004, for implementing the second annual Bilingual Breast
Cancer Conference to be held in October, 2004. Media coverage to promote the platicas
project will be implemented immediately and continue on a regular basis throughout the
year.
Page 3 of 5
American Cancer Society
Community Grants Program
2003 Application Form
The CWCCI coordinator, Olivia Martinez,provides one-on-one education,
recruitment of plkticas hostesses, and the breast health education programs in the homes.
She will coordinate the planning and implementation of the October conference. She
coordinates the Susan G. Komen grant through the health department. The CWCCI
program funded by the Colorado Department of Public Health and Environment has been
a part of Health Promotion Programs at the Weld County Department of Public Health
and Environment for over ten years. Olivia works closely with local health care providers
and agencies that serve the target population through the Weld County Breast Cancer
Coalition. The coalition meets regularly to review services, share information and plan
activities in the community including the 2004 bilingual conference.
Step Three: Total dollar amount requested
$5,000
•
Page 4 of 5
American Cancer Society
Community Grants Program
2003 Application Form
Step Four: Proposed Budget (how will the money be spent?)
ACS Grant Funds Matching Funds Total
Print education 400 400
materials
Media and 1,000 1,000
promotional materials
Travel 300 300
Miscellaneous: 12 -- 600 600
$50 gift certificates
October Conference 2,700 2,700
Total 5,000 5,000
Budget details:
$400 will be spent on printed materials for the group discussions/platicas in homes
$1,000 will be spent on media and promotional materials for the October conference
$300 will be spent for mileage for travel to hostess's homes and recruitment sites
$600 will be spent on the purchase of 12—$50 gift certificates for platicas hostess
$2,700 will be spent on the October 2004 Conference for food and refreshments,
decorations, incentives, paper products, translation equipment and interpreter, and rented
space
Evaluation
At the conclusion of the project, please provide a detailed account of the outcome (success) of the
project, a final budget detailing how the grant money was spent, and whether you would
recommend this project for duplication in other communities. Submit as a separate document to:
American Cancer Society
Rocky Mountain Division,Inc.
2255 South Oneida
Denver, CO 80224
ATTN: Strategic Health Initiatives Department
n, \,/. .*K_C? l• 77
Signature of Applicant (Fiscal Agent) Date
A/M ./VP1
Signature of Relay Chair (if applicable) Date
7ignatu �of Unit Staff Date
Page 5 of 5
Memorandum
TO: Robert D. Masden, Chair
Board of County Commissioners
FROM: Mark Wallace, MD, MPH, Director
Department of Public Health &
0 Environment �MOut 1/O `
COLORADO DATE: February 2, 2004
SUBJECT: American Cancer Society Grant
Enclosed from Board review and approval is the request for funding between the American
Cancer Society and the Weld County Department of public Health & Environment. The funding
period will be for 12 months, April 1, 2004 to March 31, 2005. The grant is for $5,000.
Weld County Department of Public Health and Environment will use this funding to provide 12
additional small group education and information sessions about breast cancer prevention and
screenings. This funding will also support the second annual breast cancer conference to be held
in October 2004.
I recommend your approval.
Enclosure
2004-0395
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