HomeMy WebLinkAbout20131247.tiffNOTICE OF
FINAL READING OF ORDINANCE
Pursuant to the Weld County Home Rule Charter, Ordinance Number 2013-3 was introduced on
first reading on May 1, 2013, and a public hearing and second reading was held on May 22,
2013. A public hearing and final reading was completed on June 12, 2013, with no change
being made to the text of said Ordinance, and on motion duly made and seconded, was
adopted. Effective date of said Ordinance is listed below.
Any backup material, exhibits or information previously submitted to the Board of County
Commissioners concerning this matter may be examined in the office of the Clerk to the Board
of County Commissioners, located within the Weld County Administration Building, 1150 O
Street, Greeley, Colorado, between the hours of 8:00 a.m. and 5:00 p.m., Monday thru Friday,
or may be accessed through the Weld County Web Page (www.co.weld.co.us). E -Mail
messages sent to an individual Commissioner may not be included in the case file. To ensure
inclusion of your E -Mail correspondence into the case file, please send a copy to
egesick@co.weld.co.us.
ORDINANCE NO. 2013-3
ORDINANCE TITLE: IN THE MATTER OF REPEALING AND REENACTING, WITH
AMENDMENTS, CHAPTER 20 IMPACT FEES, OF THE WELD COUNTY CODE
EFFECTIVE DATE: June 25, 2013 — Effective
BOARD OF COUNTY COMMISSIONERS
WELD COUNTY, COLORADO
DATED: June 13, 2013
PUBLISHED: June 19, 2013, in the Greeley Tribune
do/3- /?q7
Affidavit of Publication
NOTICE OF
FINAL READING OF ORDINANCE
Pursuant to the Weld County Home Rule Charter, Ordinance
Number 2013-3 was introduced on first reading on May 1, 2013,
and a public hearing and second reading was held on May 22,
2013. A public hearing and final reading was completed on
June 12, 2013, with no change being made to the text of said
Ordinance, and on motion duly made and seconded, was adopt-
ed.. Effective date of said Ordinance is listed below.
Any backup material, exhibits or information previously submit-
ted to the Board of. County Commissioners concerning this mat-
ter may be examined in the office of the Clerk to the Board of
County Commissioners, located within the Weld County Admin-
istration Building, 11500 Street, Greeley, Colorado, between the
hours of 8:00 a.m. and 5:00 p.m., Monday thru Friday, or may be
accessed through the Weld County Web Page
(www.co.weld.co.us). E -Mail messages sent to an individual
Commissioner may not be included in the case file. To ensure
inclusion of your E -Mail correspondence Into the case file, please
send a copy to egesick@co.weld.co.us.
ORDINANCE NO. 2013-3.
ORDINANCE TITLE: IN THE MATTER OF REPEALING AND
REENACTING, WITH AMENDMENTS, CHAPTER 20 IMPACT
FEES, OF THE WELD COUNTY CODE
EFFECTIVE DATE: June 25, 2013 - Effective
BOARD OF COUNTY COMMISSIONERS
WELD COUNTY, COLORADO.
DATED: June14, 2013
The Tribune
June 19, 2013 -
STATE OF COLORADO
County of Weld,
I Desirea Larson
ss.
of said County of Weld, being duly sworn, say
that I am an advertising clerk of
THE GREELEY TRIBUNE,
that the same is a daily newspaper of general
circulation and printed and published in the City of
Greeley, in said county and state; that the notice or
advertisement, of which the annexed is a true copy,
has been published in said daily newspaper for
consecutive (days): that the notice was published in
the regular and entire issue of every number of said
newspaper during the period and time of
publication of said notice, and in the newspaper
proper and not in a supplement thereof; that the
first publication of said notice was contained in the
Nineteenth day of June A.D. 2013 and the
last publication thereof: in the issue of said
newspaper bearing the date of the
Nineteenth day of June A.D. 2013 that
said The Greeley Tribune has been published
continuously and uninterruptedly during the period
of at least six months next prior to the first issue
thereof contained said notice or advertisement
above referred to; that said newspaper has been
admitted to the United States mails as second-class
matter under the provisions of the Act of March
3,1879, or any amendments thereof; and that said
newspaper is a daily newspaper duly qualified for
publishing legal notices and advertisements within
the meaning of the laws of the State of Colorado.
June 19, 2013
Total Charges: $6.84 ofJjic,lnik,Jifi
01
19th day
My Commission Expires 6/14/2017
4--ieyed‘
Notary Public
ROBERT LITTLE
NOTARY PUBLIC
STATE OF COLORADO
NOTARY ID 20014018494
MY COMMISSION EXPIRES JUNE 14, 2017
NOTICE OF
SECOND READING OF ORDINANCE
Pursuant to the Weld County Home Rule Charter, Ordinance Number 2013-3 was introduced on
first reading on May 1, 2013, and a public hearing and second reading was held on May 22,
2013, with no change being made to the text of said Ordinance. A public hearing and third
reading is scheduled to be held in the Chambers of the Board, located within the Weld County
Administration Building, 1150 O Street, Greeley, Colorado 80631, on June 10, 2013. All
persons in any manner interested in the next reading of said Ordinance are requested to attend
and may be heard.
Please contact the Clerk to the Board's Office at phone (970) 336-7215, Extension 4225, or fax
(970) 352-0242, prior to the day of the hearing if, as a result of a disability, you require
reasonable accommodations in order to participate in this hearing.
Any backup material, exhibits or information previously submitted to the Board of County
Commissioners concerning this matter may be examined in the office of the Clerk to the Board
of County Commissioners, located within the Weld County Administration Building, 1150 O
Street, Greeley, Colorado, between the hours of 8:00 a.m. and 5:00 p.m., Monday thru Friday,
or may be accessed through the Weld County Web Page (www.co.weld.co.us). E -Mail
messages sent to an individual Commissioner may not be included in the case file. To ensure
inclusion of your E -Mail correspondence into the case file, please send a copy to
egesick@co.weld.co.us.
ORDINANCE NO. 2013-3
ORDINANCE TITLE: IN THE MATTER OF REPEALING AND REENACTING, WITH
AMENDMENTS, CHAPTER 20 IMPACT FEES, OF THE WELD COUNTY CODE
DATE OF NEXT READING: June 10, 2013, at 9:00 a.m.
BOARD OF COUNTY COMMISSIONERS
WELD COUNTY, COLORADO
DATED: May 24, 2013
PUBLISHED: May 29, 2013, in the Greeley Tribune
�oi3 iay7
Affidavit of Publication
SECOND RNOTICE OF
EADING OF ORDINANCE
Pursuant to the Weld County Home Rule Charter, Ordinance
Number 2013-3 was Inooduced on first readingg on May 1, 2013,
2O13, wweh no lic c aange and
made r to reading
of said Orheld on dinance.
A public hearing and third reading is scheduled to be held in the
istrafion Chambers of the Both, located within the Weld County Admn-
June 10,2013, Alt ppeeerrsp Street, any manner Interested l 80831, on
next
reading of said
Ordinance are requested to attend and may be
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tthe of the hearing if, a�jes or a a( a70) 352 0242, prior to
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ORDINANCE NO. 2013-3
ORDINANCE TITLE: IN THE MATTER OF REPEALING AND
REENACTING, WITH AMENDMENTS, CHAPTER 20 IMPACT
FEES, OF THE WELD COUNTY CODE
DATE OF NEXT READING: June 10. 2013, at 9.00 a.m.
BOARD OF COUNTY COMMISSIONERS
WELD COUNTY, COLORADO
DATED: May 24, 2013
The Tribune
May 29.2013
STATE OF COLORADO
County of Weld,
I Desirea Larson
ss.
of said County of Weld, being duly sworn, say
that I am an advertising clerk of
THE GREELEY TRIBUNE,
that the same is a daily newspaper of general
circulation and printed and published in the City of
Greeley, in said county and state; that the notice or
advertisement, of which the annexed is a true copy,
has been published in said daily newspaper for
consecutive (days): that the notice was published in
the regular and entire issue of every number of said
newspaper during the period and time of
publication of said notice, and in the newspaper
proper and not in a supplement thereof; that the
first publication of said notice was contained in the
Twenty-ninth day of May A.D. 2013 and
the last publication thereof: in the issue of said
newspaper bearing the date of the
Twenty-ninth day of May A.D. 2013 that
said The Greeley Tribune has been published
continuously and uninterruptedly during the period
of at least six months next prior to the first issue
thereof contained said notice or advertisement
above referred to; that said newspaper has been
admitted to the United States mails as second-class
matter under the provisions of the Act of March
3,1879, or any amendments thereof; and that said
newspaper is a daily newspaper duly qualified for
publishing legal notices and advertisements within
the meaning of the laws of the State of Colorado.
May 29, 2013
Total Charges: $9. 3
My Commission Expires 6/14/2017
Aid
," Zell
Notary Public
ROBERT LITTLE
NOTARY PUBLIC
STATE OF COLORADO
NOTARY ID 20014018494
MY COMMISSION EXPIRES JUNE 14 2017
WELD COUNTY
CODE ORDINANCE 2013-3
IN THE MATTER OF ENACTING CHAPTER 4 COMMUNICATIONS, OF THE WELD COUNTY
CODE
BE IT ORDAINED BY THE BOARD OF COUNTY COMMISSIONERS OF THE COUNTY OF
WELD, STATE OF COLORADO:
WHEREAS, the Board of County Commissioners of the County of Weld, State of Colorado,
pursuant to Colorado statute and the Weld County Home Rule Charter, is vested with the
authority of administering the affairs of Weld County, Colorado, and
WHEREAS, the Board of County Commissioners, on December 28, 2000, adopted Weld
County Code Ordinance 2000-1, enacting a comprehensive Code for the County of Weld,
including the codification of all previously adopted ordinances of a general and permanent
nature enacted on or before said date of adoption, and
WHEREAS, the Weld County Code is in need of revision and clarification with regard to
procedures, terms, and requirements therein.
NOW, THEREFORE, BE IT ORDAINED by the Board of County Commissioners of the County
of Weld, State of Colorado, that the following Chapter of the Weld County Code be, and hereby
is, enacted to read as follows:
Add the following:
CHAPTER 4
Communication
ARTICLE I
County Social Media Policy
Sec. 4-1-10. Introduction.
Sec. 4-1-20. Definitions.
Sec. 4-1-30. Social Media Content Policy.
Sec. 4-1-40. Official County Social Media Sites.
Sec. 4-1-50. Violation.
Sec. 4-1-10. Introduction.
A. Policy. The Weld County Board of Commissioners will determine, at its
discretion, how its web -based social media and online community presence will be
designed, implemented and managed as part of its overall communications and
information technology strategies and functions. County government social media and
other web -based resources may be modified or removed by the County at any time and
without notice as necessary to maintain the integrity of both communications and
information technology functions.
2013-1247
B. Purpose. The Weld County Board of Commissioners wishes to represent Weld
County appropriately, consistently and positively on the internet. Collaborative
technologies are fundamentally changing how information is provided, received and how
the County can engage its citizens. To aid in meeting the goals of the County, the
purpose of this policy is to establish procedures for creating and maintaining a social
media and online community presence which is in accord with policies and directives
established by County government.
C. Scope. This policy applies to any pre-existing or proposed social media web
sites and online community accounts created by County employees during the course
and scope of their employment and includes all sites and accounts described in the
remainder of this document. This policy does not govern personal use of social media
web sites during work hours. This behavior is prohibited as outlined in the Weld County
Code Sec. 9-3-10 County Network and Internet Acceptable Use Policy. This policy does
not govern personal use of social media by employees when they are not acting on
behalf of Weld County.
Sec. 4-1-20. Definitions.
County Social Media — those social media web sites established for the benefit of Weld County
with authority granted as outlined in this policy. Includes all employee social media accounts
established at the request of or with approval of the Weld County Board of Commissioners.
Weld County social media does not include employee personal social media accounts.
Social Media web sites — social media web sites focus on creating and fostering online social
communities for a specific purpose and connect users from varying locations and interest areas.
These web sites can offer many different ways for users to interface such as instant messaging,
blogging and commenting, microblogging, status updates, online forums, web site link sharing,
video conferencing, sharing photos, videos, etc. Examples of social media web sites —
FaceBook, YouTube, and Twitter.
Social Networking — these websites offer a way for registered users to communicate with each
other on the internet, usually offering many ways to connect to other registered users such as
microblogging, instant messaging, photo sharing, etc.
Public Information Officer or PIO — the individual designated by the Board of County
Commissioners to address the public and media on the Board's policies. For purposes of this
Chapter, the Public Information Officer does not include departmental public information officers
designated by department heads or elected officials.
Sec. 4-1-30. Social Media Content Policy.
Every day people discuss, debate, and engage Weld County Government in many online
conversations. Weld County recognizes the vital importance of participating in these
conversations and is committed to participating and listening in meaningful ways. This policy
addresses official county social media sites maintained by county employees. Any department
addendums to this policy must be reviewed by the IT Governance Committee and the Board of
County Commissioners before implementation.
Sec. 4-1-40. Official County Social Media Sites.
A. Official County use of social media is intended to broaden the reach of
communication and engagement with the community and stakeholders, while utilizing
new platforms that offer methods of communicating beyond traditional sources of
information such as the county website. Official social media tools should be used to:
1. Deliver public information, customer service and E -Government to county
residents.
2. Advance countywide goals such as creating a culture of engagement.
3. Communicate directly to the public especially during emergencies.
4. Increase government transparency and efficiency.
B. Existing Sites. The Board of County Commissioners (BOCC) through the Public
Information Officer (PIO) maintains the countywide social media sites on Facebook,
Twitter, and YouTube. Elected Official and Department Head designated individuals
may post to the countywide social media accounts. Departments are encouraged to
contribute content to existing county social media sites in lieu of their own presence.
Departments may not create their own social media sites.
C. Requesting New Sites. New social media sites on Facebook and Twitter or
future social media outlets may be requested through this four -step process:
1. The Elected Official / Department Head must approve of the request.
2. The request will be submitted to Web Governance, which will provide a
recommendation to the BOCC for approval or denial of the request.
3. The request will be submitted to IT Governance, which will provide a
recommendation to the BOCC for approval or denial of the request.
4. The request will be submitted to the BOCC for final approval or denial.
If approved, PIO will create pages with proper settings, look and feel to ensure
consistency; transfer administrative rights to the agency; and retain an administrative
role.
D. Publishing.
1. Publishers. The Public Information Officer (PIO) will serve as the lead
staff person for official county social media sites. Mandatory duties include
serving as the lead contact for an account, developing the engagement
framework for posting information and responding to feedback, adhering to
policies, and ensuring the social media site is regularly updated. Department staff
may manage day-to-day operations of a social media site, but in close
consultation with the PIO. Only county staff will serve as publishers; publishers
will attend mandatory training sessions. Volunteers, interns, contractors and
board/authority/commission members are not eligible to administer official
accounts. Employees with authorization to publish to County Social Media have
the obligation to monitor County Social Media for any inappropriate postings. If
any posting appears inappropriate, or the publisher is unsure, the PIO must be
informed.
2. Department Heads and Elected Officials Role. Department Heads and
Elected Officials are responsible for all information posted by their employees,
and will monitor content on all official social media sites to ensure a consistent
countywide message and for adherence to this policy. Department Heads and
Elected Officials have the right to:
a. Request that a particular message be posted on multiple social
media sites.
b. Coordinate and/or publish information to any social media site
during an emergency.
c. Direct offices and departments to modify social media content
based on best practices and industry norms.
3. Posting Guidelines. Social media content competes for attention in
personal social media news streams. Official county social media sites need to
be clear, precise and follow industry best practices for posting updates. Three
tenets county social media publishers must follow regarding the types of content
to share:
a. Relevant: Information that helps residents and pertains to their
daily lives.
b. Timely: Information about deadlines, upcoming events, news or
related to current events.
c. Actionable: Information to register, attend, go or do.
4. What Not to Post:
a. Information about items in litigation or about claims that could be
brought against the county.
b. Nonpublic information of any kind; always check with your
Department Head or Elected Official if unsure.
c. Personal, Personnel, sensitive or confidential information of any
kind.
d. Medical or private information that violates a person's Health
Insurance Portability and Accountability Act (HIPAA) protections.
e. Legal requirements and County guidelines towards the protection
of confidential, sensitive, and internal use information still apply.
E. Links. As an extension of the county's communications platform, social media
sites should include links that direct users back to the county's website for more
information, forms, documents or online services as necessary. Agencies must use a
link shortener to meet the requirements of character -limited platforms and to track the
number of clicks and shares of a link. Instructions to establish these accounts will be
provided during training. External links to media articles or other relevant content are
permitted on official county social media sites to share information, pending department
head approval.
F. Comments. Social Media at Weld County will be a one-way push of county
generated communications to the Social Media subscribers. Comments posted by
authorized publishers must be related to official County business and must not contain
personal opinions.
G. Emergencies. During emergencies, all social media content and postings must
be coordinated with the Office of Emergency Management (OEM) and Emergency
Public Information Officer as part of its Emergency Support Function 15 protocols.
OEM/PIO also reserves the right to establish new social media sites during emergencies
as needed that will support an incident.
H. Embedding Icons and Content. Social media icons and content players such
as YouTube videos may be embedded on county web pages. Social media content from
select partners such as the state or federal government may be embedded. PIO
reserves the right to use agency media content on countywide web pages, social media
sites and other platforms.
Facebook. Publishers will be required to attend a mandatory pre -launch
workshop that covers many Facebook page features including:
1. Understanding Publisher and Personal Roles. PIO will grant
administrative rights to page publishers. All publishers must use their own
personal Facebook profiles to access the official Facebook site (the public will
not know publisher identities). It is a violation of Facebook's terms of service to
create additional personal profiles or to create a generic personal profile to
administer a business page.
2. Wall Settings. When PIO creates a new page, all site features that allow
the public to post their own topics, pictures or videos will be disabled. The County
Facebook page is not an "open forum" or a place for people to share comments
about any topic they choose. Temporary exceptions for turning on site features
that will allow the public to post their own topics, pictures or videos wall may be
used and granted by OEM and or PIO in cases of emergencies where situational
awareness of an unfolding event would be helpful.
3. Comments. Public comments will be disabled.
4. Updating from Mobile Devices. If publishers use personal devices such
as an iPhone, iPad or Droid with Facebook apps, official county social media
sites can be managed from these devices. However, be aware the app does not
provide the full set of page management features found on Facebook's desktop
browser version. If a publisher loses a personal phone and someone accesses
the Facebook app, then an official county resource is at risk. If you are publisher
and use a smartphone, then you must protect county information by using a
passcode on your personal device. If a publisher loses a phone, PIO and IT
Information Security must be notified immediately and administrative rights will
be temporarily removed.
5. External Links. Links to media articles are permitted, but vary the
sources and limit the number of times external links are shared. Extreme care
should be exercised when linking to media articles to ensure that the image and
reputation of Weld County is protected.
J. Twitter. Publishers will be required to attend a mandatory pre -launch workshop
that covers many features of Twitter including:
1. Retweeting. Limit retweeting to information from appropriate, credible
sources such as government agencies, authorities/boards/commissions, and
industry leaders.
2. Replying. Weld County's use of social media is intended to be a one-way
communications push and replying to Twitter Tweets is discouraged, but may be
authorized by the Elected Official or Department Head. Replying through an
official account is equivalent to serving as an official online spokesperson for the
county.
3. Following. Follow select Twitter accounts such as all Weld County
government agencies, other government entities, media, key partners/non profits
and industry -specific groups. Do not follow all followers.
4. Comments. Unlike Facebook and its threaded conversations, Twitter
accounts can only delete their own comments, not anyone else's tweets.
YouTube.
1. A Weld County Government YouTube channel provides a media platform
ideal for the dissemination of information, such as public education about
government services, tourism and economic development opportunities
throughout the county, to a large public audience. Because of the nature of
YouTube, a large public following and propensity to encourage viral videos, all
videos proposed to be included on the Weld County channel must receive
approval from a department head and the Board of County Commissioners. The
PIO will assist with videos including the uploading of approved videos to the
YouTube channel. To ensure the integrity of the channel, only the PIO is
designated to upload the videos and maintain the channel.
2. Channels. PIO maintains the county's only YouTube channel. Any other
agency needing a YouTube video must work with PIO to publish clips to the
county's channel by contacting PIO@weldgov.com.
3. Planning Video. When planning video programming, county
communicators should contact PIO and Web staff to review options.
4. Disclaimer. All YouTube channels must contain the following disclaimer
on the home page and in the description of each video:
Please note: Weld County is not responsible for the content provided on
"related" and "promoted" videos that are accessible from this county's
YouTube channel. All viewers should note that these related videos and
comments expressed on them do not reflect the opinions and positions of
Weld County government or its elected officials, department heads and
employees.
5. Comments. Comments will be disabled on all YouTube videos.
6. ADA Accessibility. To ensure ADA accessibility departments also may
publish a text only script on a web page and provide the link to PIO to include in
the video's description.
7. Embedding Video Players. YouTube video players may be embedded
on the county website and other appropriate venues.
L. Promotion. Promoting official social media sites is one key to success. Include
social media website addresses, widgets, icons or mentions on printed publications,
county webpages, signs and other places of high visibility. Staff may choose to promote
the mobile phone versions of sites, too:
Facebook: m.facebook.com/(account name here)
Twitter: m.twitter.com/(account name here).
M. Ideas for Other Platforms. The Web Governance Committee will continuously
evaluate social media technologies to promote established county goals and policies.
Agencies are required to work with the committee if there is interest in pursuing new
tools or new ways to use existing tools.
N. Open Records and Records Retention. Communications received through
social media are public records that generally should be considered as
"correspondence" for the purposes of the Colorado Open Records Act. Generally, such
social media responses need to be retained as long as administratively necessary
before it can be destroyed.
O. Security. Credentials for official county social media sites should be managed
according to the county password policy. Passwords should maintain complexity
requirements and use uppercase letters, lowercase letters, numbers, and special
characters. Passwords to social media sites should be changed at a minimum of every
30 days. In the event of a security breach, or suspected breach, passwords should be
changed immediately. A Weld County official email address should be used to establish
an official social media site when possible. Credentials to county social media sites
should be protected and limited to authorized personnel. Refer to the county's
Information Security policy for more information.
P. Related Policies. Departments that use social media are responsible for
complying with applicable federal, state, and county laws, regulations and policies. This
includes adherence to established laws and policies regarding use of county electronic
resources, copyright, records retention, Colorado Open Records Act, First Amendment,
federal and state privacy laws, HIPAA, and Weld County human resource regulations
and information security policies.
Sec. 4-1-50. Violation of Policy.
Violation of these standards may result in the removal of agency social media sites or
disciplinary actions against specific publishers. The Board of County Commissioners and the
Director of Finance and Administration who oversees information resources and technology
retains the authority to remove pages.
BE IT FURTHER ORDAINED by the Board that the Clerk to the Board be, and hereby is,
directed to arrange for Colorado Code Publishing to supplement the Weld County Code with the
amendments contained herein, to coincide with chapters, articles, divisions, sections, and
subsections as they currently exist within said Code; and to resolve any inconsistencies
regarding capitalization, grammar, and numbering or placement of chapters, articles, divisions,
sections, and subsections in said Code.
BE IT FURTHER ORDAINED by the Board if any section, subsection, paragraph, sentence,
clause, or phrase of this Ordinance is for any reason held or decided to be unconstitutional,
such decision shall not affect the validity of the remaining portions hereof. The Board of County
Commissioners hereby declares that it would have enacted this Ordinance in each and every
section, subsection, paragraph, sentence, clause, and phrase thereof irrespective of the fact
that any one or more sections, subsections, paragraphs, sentences, clauses, or phrases might
be declared to be unconstitutional or invalid.
The above and foregoing Ordinance Number 2013-3 was, on motion duly made and seconded,
adopted by the following vote on the 10th day of June, A.D., 2013.
NOTICE
PURSUANT to the Weld County Home Rule Charter, Ordinance Number 2013-3 published
above, was introduced and, on motion duly made and seconded, approved upon first reading on
May 1, 2013. A public hearing and second reading is scheduled to be held in the Chambers of
the Board, located within the Weld County Administration Building, 1150 O Street, Greeley,
Colorado 80631, on May 22, 2013. All persons in any manner interested in the reading of said
Ordinance are requested to attend and may be heard.
Please contact the Clerk to the Board's office at phone (970) 336-7215, Extension 4225, or fax
(970) 352-0242, prior to the day of the hearing if, as the result of a disability, you require
reasonable accommodations in order to participate in this hearing.
Any backup material, exhibits or information previously submitted to the Board of County
Commissioners concerning this matter may be examined in the office of the Clerk to the Board
of County Commissioners, located within the Weld County Administration Building, 1150 O
Street, Greeley, Colorado, between the hours of 8:00 a.m. and 5:00 p.m., Monday thru Friday,
or may be accessed through the Weld County Web Page (www.co.weld.co.us). E -Mail
messages sent to an individual Commissioner may not be included in the case file. To ensure
inclusion of your E -Mail correspondence into the case file, please send a copy to
egesick@co.weld.co.us.
SECOND READING: May 22, 2013, at 9:00 a.m.
THIRD READING: June 10, 2013, at 9:00 a.m.
BOARD OF COUNTY COMMISSIONERS
WELD COUNTY, COLORADO
DATED: May 3, 2013
PUBLISHED: May 8, 2013, in the Greeley Tribune
WELD COUNTY
CODE ORDINANCE 2013.3
IN THE MATTER OF ENACTING CHAPTER 4 COMMUNICATIONS, OF THE WELD
COUNTY CODE
he-
i
Affidavit of Publication
BE IT ORDAINED BY THE BOARD OF COUNTY COMMISSIONERS OF THE
COUNTY OF WELD. STATE OF COLORADO:
WHEREAS- the Board of County Commissioners of the County of Weld, State of
Colorado. pursuant to Colorado statue and the Weld County Home Rule Charter. is
vested with the authority of administering the affairs of Weld County, Colorado, and
WHEREAS, the Board of County Commissioners, on December 28, 2000, adopted
Weld County Code Ordinance 2000-1. enacting a comprehensive Code for the County
of Weld. including the codification of all previously adopted ordinances of a general
and permanent nature enacted on or before said date of adoption. and
WHEREAS, the Weld County Code is in need of revision and clarification with regard
to procedures, terms. and requirements therein.
NOW, THEREFORE. BE IT ORDAINED by the Board of County Commissioners of
the County of Weld. State of Colorado, that the following Chapter of the Weld County
Code be. and hereby is. enacted to read as follows'
Add the following:
CHAPTER 4
Communication
ARTICLE I
County Social Media Policy
Sec. 4-t-10. Introduction.
Sec. 4,1-20. Definitions.
Sec. 4-1-30. Social Media Content Policy.
Sec, 4-1-40. Official County Social Media Sites.
Sec. 4.1-50. Violation.
Sec. 4.1-10. Introduction.
A. Policy. The Weld County Board of Commissioners will determine, at its dis-
cretion, how its web -based social media and online community presence will be
designed, implemented and managed as part of its overall communications and
information technology strategies and functions. County government social media and
other web -based resources may be modified or removed by the County at any time
and without notice as necessary to maintain the integrity of both communications and
information technology functions.
B. Purpose. The Weld County Board of Commissioners wishes to represent Weld
County appropriately. consistently and positively on the Internet. Collaborative tech-
nologies are fundamentally changing how information a provided, received and how
the County can engage its citizens. To aid in meeting the goals of the County, the
purpose of this policy is to establish procedures for creating and maintaining a social
media and online community presence which is in accord with policies and directives
established by County government.
C. Scope. This policy applies to ary preexisting or proposed social media web
sites and online community accounts created by County employees during the course
and scope of their employment and includes all sites and accounts described in the
remainder of this document. This policy does not govern personal use of social media
web sites during work hours. This behavior is prohibited as outlined in the Weld
County Code Sec. 9-3-10 County Network and Internet Acceptable Use Policy. This
policy does not govern personal use of social media by employees when they are not
acting on behalf of Weld County.
Sec. 4.1-20. Definitions.
County Social Media - those social media web sites established for the benefit of
Weld County with authority granted as outlined in this policy. Includes all employee
social media accounts established at'he request of or with approval of the Weld
County Board of Commissioners. Weld County social media does not include employ-
ee personal social media accounts.
Social Media web sites ' social media web sites focus on creating and fostering online
social communities for a specific purpose and connect users from varying locations
and interest areas. These web sites can offer many different ways for users to inter-
face such as instant messaging. blogging and commenting, microblogging, status
updatesonline forums, web site link sharing, video conferencing, sharing photos. vid-
eos. etc. Examples of social media web sites - Facebook. YouTube, and Twitter.
Social Networking - these websites offer a way for registered users to communicate
with each other on the Internet, usually offering many ways to connect to other regis-
tered users such as microblogging, instant messaging, photo sharing, etc.
Public Information Officer or PIO - Inc individual designated by the Board of County
Commissioners to address the public and media on the Board's policies. For purpos-
es of this Chapter. Me Public Information Officer does not include departmental public
information officers designated by department heads or elected officials.
Sec. 4.1-30. Social Media Content Policy.
Every day people discuss, debate. and engage Weld County Government in many
online conversations. Weld County recognizes the vital importance of participating
in these conversations and is committed to participating and listening in meaningful
ways. This policy addresses official county social media sites maintained by county
employees. Any department addendums to this policy must be reviewed by the IT
Governance Committee and the Board of County Commissioners before implementa-
tion.
Sec. 4-1-40. Official County Social Media Sites.
A. Official County use of social media is intended to broaden the reach of com-
munication and engagement with the community and stakeholders, while utilizing new
platforms that offer methods of communicating beyond traditional sources of informa-
tion such as the county website. Official social media tools should be used to.
,. Deliver public information, customer service and E -Government to county resi-
dents
2. Advance countywide goals such as creating a culture of engagement.
3. Communicate directly to the public especially during emergencies.
4. Increase government transparercy and efficiency.
B. Existing Sites The Board of County Commissioners (BOCC) through the Public
Information Officer (PIO) maintains the countywide social media sites on Facebook,
Twitter, and YouTube. Elected Official and Department Head designated individuals
may post to the countywide social media accounts. Departments are encouraged to
contribute content to existing county social media sites in lieu of their own presence.
Departments may not create their own social media sites.
C. Requesting New Sites. New social media sites on Facebook and Twitter or
future social media outlets may be requested through this four -step process:
1. The Elected Official / Department Head must approve of the request.
2 The request will be submitted to Web Governance. which will provide a recom-
mendation to the BOCC for approval or denial of the request.
3. The request will be submitted to IT Governance, which will provide a recom-
mendation to the BOCC for approval or denial of the request.
4. The request will be submitted to the BOCC for final approval or denial.
If approved, PIO will create pages with proper settings, look and feel to ensure consis-
tency; transfer administrative rights to the agency; and retain an administrative role.
STATE OF COLORADO
County of Weld,
I Desirea Larson
SS.
of said County of Weld, being duly sworn, say
that I am an advertising clerk of
THE GREELEY TRIBUNE,
that the same is a daily newspaper of general
circulation and printed and published in the City of
Greeley, in said county and state; that the notice or
advertisement, of which the annexed is a true copy,
has been published in said daily newspaper for
consecutive (days): that the notice was published in
the regular and entire issue of every number of said
newspaper during the period and time of
publication of said notice, and in the newspaper
proper and not in a supplement thereof; that the
first publication of said notice was contained in the
Eighth day of May A.D. 2013 and the last
publication thereof: in the issue of said newspaper
bearing the date of the
Eighth day of May A.D. 2013 that said
The Greeley Tribune has been published
continuously and uninterruptedly during the period
of at least six months next prior to the first issue
thereof contained said notice or advertisement
above referred to; that said newspaper has been
admitted to the United States mails as second-class
matter under the provisions of the Act of March
3,1879, or any amendments thereof; and that said
newspaper is a daily newspaper duly qualified for
publishing legal notices and advertisements within
the meaning of the laws of the State of Colorado.
May 8, 2013
Total Charges: $110.00
.0SU' 1
8th day of May, 2013
My Commission Expires 6/14/2017
Notary Public
I ROBERT LITTLE
NOTARY PUBLIC
STATE OF COLORADO
NOTARY ID 20014018494
MY COMMISSION EXPIRES JUNE 14, 2017
D. Publishing.
1. Publishers. The Public Information Officer (PIO) will serve as the lead staff per-
son for official county social media sites. Mandatory duties include serving as the lead
contact for an account, developing the engagement framework for posting information
and responding to feedback, adhering to policies, and ensuring the social media site
is regularly updated. Department staff may manage day-to-day operations of a social
media site. but in close consultation with the PIO. Only county staff will serve as pub -
Ushers: publishers will attend mandatory training sessions. Volunteers, interns, con-
tractors and board/authority/commission members are not eligible to administer official
accounts. Employees with authorization to publish to County Social Media have the
obligation to monitor County Social Media for any inappropriate postings. If any post-
ing appears inappropriate, or the publisher is unsure, the PIO must be informed.
2. Department Heads and Elected Officials Role. Department Heads and Elected
Officials are responsible for all information posted by their employees, and will monitor
content on all official social media sites to ensure a consistent countywide message
and for adherence to this policy. Department Heads and Elected Officials have the
right to:
a. Request that a particular message be posted on multiple social media sites.
b. Coordinate and/or publish information to any social media site during an emer-
gency.
c. Direct offices and departments to modify social media content based on best
practices and industry norms.
3. Posting Guidelines. Social media content competes for attention in personal
social media news streams. Official county social media sites need to be clear, pre-
cise and follow industry best practices for posting updates. Three tenets county social
media publishers must follow regarding the types of content to share:
a. Relevant: Information that helps residents and pertains to their daily lives.
b. Timely. Information about deadlines, upcoming events, news or related to cur-
rent events.
c. Actionable: Information to register, attend, go or do.
4. What Not to Post:
a Information about items in litigation or about claims that could be brought
against the county.
b. Nonpublic information of any kind; always check with your Depadment Head or
Elected Official if unsure.
c. Personal, Personnel, sensitive or confidential information of any kind.
d. Medical or private information that violates a person's Health Insurance
Portability and Accountability Act (HIPAA) protections.
e. Legal requirements and County guidelines towards the protection of confidential,
sensitive, and internal use information still apply.
E. Links. As an extension of the county's communications platform, social media
sites should include links that direct users back to the county's website for more
information, forms, documents or online services as necessary. Agencies must use a
link shortener to meet the requirements of character -limited plafforms and to track the
number of clicks and shares of a link. Instructions to establish these accounts will be
provided during training. External links to media articles or other relevant content are
permitted on official county social media sites to share information, pending depart-
ment head approval.
F. Comments. Social Media at Weld County will be a one-way push of county
generated communications to the Social Media subscribers. Comments posted by
authorized publishers must be related to official County business and must not contain
personal opinions.
G. Emergencies. Dunne emergencies, all social media content and postings must
be coordinated with the Office of Emergency Management (OEM) and Emergency
Public Information Officer as part of its Emergency Support Fundioh 15 protocols.
OEM/PIO also reserves the right to establish new social media sites during emergen-
cies as needed that will support an incident.
H. Embedding Icons and Content. Social media icons and content players such
as VouTube videos may be embedded on county web pages. Social media content
from select partners such as the state or federal government may be embedded. PIO
reserves the right to use agency media content on countywide web pages. social
media sites and other platforms,
L Facebook. Publishers will be required to attend a mandatory pre -launch work-
shop that covers many Facebook page features including:
1. Understanding Publisher and Personal Roles. PIO will grant administrative
rights to page publishers, All publishers must use their own personal Facebook pro-
files to access the official Facebook site (the public will not know publisher identities).
It is a violation of Facebook's terms of service to create additional personal profiles or
to create a generic personal profile to administer a business page.
2. Wall Settings. When PIO creates a new page, all site features that allow
the public to post their own topics, pictures or videos will be disabled, The County
Facebook page is not an "open forum" or a place for people to share comments
about any topic they choose. Temporary exceptions for fuming on site features that
will allow the public to post their own topics, pictures or videos wall may be used and
granted by OEM and or PIO in cases of emergencies where situational awareness of
an unfolding event would be helpful.
3. Comments, Public comments will be disabled.
4. Updating from Mobile Devices. If publishers use personal devices such as an
iPhone, iPad or Droid with Facebook apps, official county social media sites can be
managed from these devices, However, be aware the app does not provide the full
set of page management features found on Facebook's desktop browser version, If
a publisher loses a personal phone and someone accesses the Facebook app, then
an official county resource is at risk. If you are publisher and use a smartphone, then
you must protect county information by using a passcode on your personal device. It a
publisher loses a phone. PIO and IT Information Security must be notified immediately
and administrative rights will be temporarily removed.
5. External Links. Links to media articles are permitted, but vary the sources and
limit the number of times external links are shared. Extreme care should be exercised
when linking to media articles to ensure that the image and reputation of Weld County
is protected.
J. Twitter. Publishers will be required to attend a mandatory pre -launch workshop
that covers many features of Twitter including:
1. Retweeting. Limit retweeting to information from appropriate, credible sources
such as government agencies, authorities/boards/commissions, and industry leaders.
2 Replying, Weld County's use of social media is intended to be a one-way com-
munications push and replying to Twitter Tweets is discouraged, but may be autho-
rized by the Elected Official or Department Head, Replying through an official account
is equivalent to serving as an official online spokesperson for the county.
3. Following. Follow select Twitter accounts such as all Weld County government
• agencies, other government entities, media, key partners/non profits and industry -spe-
cific groups. Do not follow all followers.
4. Comments. Unlike Facebook and its threaded conversations, Twitter accounts
can only delete their own comments, not anyone else's tweets.
K. VouTube.
1. A Weld County Government YouTube channel provides a media platform ideal
for the dissemination of information, such as public education about government
services, tourism and economic development opportunities throughout the county, to
a large public audience. Because of the nature of VouTube, a large public following
and propensity to encourage viral videos, all videos proposed to be included on the
Weld COUnty channel must recelee approval from a department head and the Board
of County Commissioners. The PIO will assist with v'deos including the uploading of
approve° videos m to the VouTube channel. To ensure e integrity of the channel. only
the PIO q epnated to upload the videos and maintain the channel.
2. Channels. PIO maintains the county s only VouTube channel. Any other agency
needing a VouTube video must work witn PIO to publish clips 10 the county's channel
by contacting PIO m weldgov.com.
3. Planning Video, When planning video programming, county communicators
should contact PIO and Web staff to review options.
4. Disclaimer. All VouTube channels must contain the following disclaimer on the
home page and h me description of each video
Please note'. Weld County is not responsible for the content provided on "related" and
`promoted- videos that are accessible from this county s VouTube channel. All viewers
should note that these related videos and comments expressed on them do not reflect
the opinions and positions of Weld County government or its elected officials, depart-
ment heads and employees.
5. Comments. Comments will be disabled on all VouTube videos.
6. ADA Accessibility. To ensure ADA accessibility departments also may publish
a text only script on a web page and provide the link to PIO to include in the video's
description.
7. Embedding Video Players. YouTube video players may oe embedded on the
county website and other appropriate venues.
L. Promotion. Promoting official social media sites is one key to success. Include
social media website addresses, widgets, icons or mentions on printed publications,
county webpages, signs and other places of high visibility. Staff may choose to pro-
mote the mobile phone versions of sites, too:
Facebook: m.facebook.com/(account name here)
Twitter: m.twitier.com/(account name here).
M. Ideas for Other Platforms. The Web Governance Committee will continuously
evaluate social media technologies to promote established county goals and policies.
Agencies are required to work with the committee if there is interest in pursuing new
tools or new ways to use existing tools.
N. Open Records and Records Retention. Communications received through social
media are public records that generally should be considered as "correspondence"
for the purposes of the Colorado Open Records Act. Generally, such social media
responses need to be retained as long as administratively necessary before it can be
destroyed.
O. Security, Credentials for official county social media sites should be managed
according to the county password policy. Passwords should maintain complexity
requirements and use uppercase letters, lowercase letters, numbers, and special
characters. Passwords to social media sites should be changed at a minimum of
every 30 days. In the event of a security breach, or suspected breach, passwords
should be changed immediately. A Weld County official email address should be used
to establish an official social media site when possible. Credentials to county social
media sites should be protected and limited to authorized personnel. Refer to the
county's Information Security policy for more information.
P. Related Policies. Departments that use social media are responsible for
complying with applicable federal, state, and county laws, regulations and policies.
This includes adherence to established laws and policies regarding use of county
electronic resources, copyright, records retention, Colorado Open Records Act,
First Amendment, federal and state privacy laws, HIPAA, and Weld County human
resource regulations and information security policies.
Sec. 4-1-50, Violation of Policy.
Violation of these standards may result in the removal of agency social media sites or
disciplinary actions against specific publishers. The Board of County Commissioners
and the Director of Finance and Administration who oversees information resources
and technology retains the authority to remove pages.
BE IT FURTHER ORDAINED by the Board that the Clerk to the Board be, and hereby
is. directed to arrange for Colorado Code Publishing to supplement the Weld County
Code with the amendments contained herein. to coincide with chapters, articles,
divisions, sections. and subsections as they currently exist within said Code; and
to resolve any inconsistencies regarding capitalization, grammar, and numbering or
placement of chapters, articles, divisions, sections, and subsections in said Code.
BE IT FURTHER ORDAINED by the Board if any section, subsection, paragraph,
sentence, clause, or phrase of this Ordinance is for any reason held or decided to be
unconstitutional, such decision shall not affect the validity of the remaining portions
hereof. The Board of County Commissioners hereby declares that it would have
enacted this Ordinance in each and every section, subsection, paragraph, sentence,
clause, and phrase thereof irrespective of the fact that any one or more sections,
subsections, paragraphs sentences, clauses, or phrases might be declared to be
unconstitutional or invalid.
The above and foregoing Ordinance Number 2013-3 was, on motion duly made and
seconded, adopted by the following vote on the 10th day of June, A.D. 2013.
•
•
•
NOTICE
PURSUANT to the Weld County Home Rule Charter, Ordinance Number 2013-3
published above, was introduced and, on motion duly made and seconded, approved
upon first reading on May 1, 2013. A public hearing and second reading is sched-
uled to be held in the Chambers of the Board, located within the Weld County
Administration Building. 1150 O Street, Greeley. Colorado 80631, on May 22, 2013.
All persons in any manner interested in the reading of said Ordinance are requested
to attend and may be heard.
Please contact the Clerk to the Board's office at phone (970) 336-7215, Extension
4225, or fax (970) 352-0242, prior to the day of the hearing if, as the result of a dis-
ability, you require reasonable accommodations in order to participate in this hearing.
Any backup material, exhibits or information previously submitted to the Board of
County Commissioners concerning this matter may be examined in the office of
the Clerk to the Board of County Commissioners, located within the Weld County
Administration Building, 1150 O Street, Greeley, Colorado, between the hours of
8:00 a.m. and 5:00 p.m., Monday thru Friday, or may be accessed through the Weld
County Web Page (www.co.weld.co.us). E -Mail messages sent to an individual
Commissioner may not be included in the case file. To ensure inclusion of your E -
Mail correspondence into the case file, please send a copy to egesick@co.weld.co.us.
SECOND READING: May 22. 2013, at 9:00 am.
THIRD READING. June 10, 2013, at 9:00 a.m.
BOARD OF COUNTY COMMISSIONERS
WELD COUNTY, COLORADO
DATED: May 3,2013
The Tribune
May 8, 2013
(ID 3er-
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